TACOINCIDENCE TACO STOP #9
I met up with Binod Rai at Tacos Mi Caramelo in West Valley City during his visit to Utah. Twenty-eight years ago, Binod and his father started Insight Himalaya. They lead expeditioners on treks to #MtEverest base camp in Nepal where the spirit of #Namaste is alive and well — an infused into everything they do as they literally take brand experience to a whole new level. I wanted to learn why he believes in the power of brand experience, what he does to create it and how it’s helped him thrive. All…over tacos. It really doesn’t get much better than this!
“Your team is your family.”
Secret #1: Listen to what your clients want
Secret #2: Live “Namaste” — Respect others at the same level, if not higher
Secret #3: The Visitor is God
Secret #4: Treat your team as family
Secret #5: Provide an exemplary experience and your clients will follow
Secret #6: Anticipate your clients’ needs
Secret #7: Design your customer experience from a perspective of empathy
Secret #8: Build loyalty through attention to detail
Secret #9: Surprise and delight — even with the basics
Secret #10: Gain an edge on your competitors by doing something extra
YOUR INPUT, FEEDBACK & IDEAS
Thanks so much for watching this episode of Tacoincidence! I’d love to hear your feedback and ideas so drop a COMMENT below, hit me up on Instagram, email, phone or …over tacos. Make sure to SUBSCRIBE to this channel so you’ll be the first to know when the new episodes are released (basically your Taco Tuesday alarm clock).
You can also listen to the full audio podcast version of this episode here!
This is Tacoincidence — where we learn in this unconventional master class the secrets of breakthrough culture, brand experience and human connection from the most brilliant leaders while we’re on the search for the perfect taco. I’m your host, Scott Porter, entrepreneur, brand experience strategist and the taco-obsessed founder of Search for the Perfect Taco and Vitamin T.
In my lifelong search, I’ve learned the taco experience is even more than crazy good tacos — it’s about real human connection. And Tacoincidence is about discovering how visionary leaders build successful organizations with human experience at the core of their brand’s DNA. Whether it’s with granola bars, electric bikes, software or socks. I wanted to learn why these leaders believe in the power of relationship-based brand experience, what they do to create it and how it’s helped them thrive. All…over tacos.
Join the journey on our website — you’re not going to want to miss out on our national taco tour we’re planning! Follow us on social media, subscribe to the podcast and YouTube channel, and tune in every Taco Tuesday for new episodes of Tacoincidence, where we’ll continue to explore the secrets to level-up your culture and brand experience AND your taco game.